Hans Jürg Domenig’s Story
Hans Jürg Domenig is the son of Hans Domenig and a great-grandson of Gaudenz Issler and attended schools in Davos and Chur. After training as an advertising assistant and businessman at SAMD in Davos and Biel, he built up a franchise system throughout Europe for the ACR company. In 1990, he founded his own franchise company ANSATZ Werbung & Beschriftung, which at times had over 100 franchise partners in Germany, Austria, and Switzerland. He created a platform for Swiss franchisors by organizing the franchise fair at Technopark Zurich.
In 2002, he began restoring architectural monuments in close coordination with the monument protection authorities, such as the Engelberg from 1577, a trade fair building in Bad Zurzach, and Thayngen Castle, where he also lives with his family. As a help expert of the Swiss Trade Association for company sales, he also runs ANSATZ Firmen-Nachfolge-Verkauf, which organizes the search for successors for SMEs, which is important for the national economy today.
